THE PWN BLOG

INSIGHTS FROM THE PWN NETWORK

Whether you're an advertiser scaling UA campaigns or a media partner maximizing traffic monetization, we share proven strategies, the latest insights, and industry trends to help you grow.

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Stop Wasting Ad Spend: How PC F2P Publishers Are Fixing ROAS with Performance Networks

Learn how top PC F2P game publishers use CPA performance networks to improve ROAS, minimize wasted UA spend, and acquire players who actually convert.

Hengxiao Luan Apr 2, 2026

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CPM vs. CPC vs. CPA: Where Each Pricing Model Fits in Your PC Game UA Funnel

CPM, CPC, or CPA? Learn when to use each pricing model in PC game paid media and optimize your UA strategy for cost efficiency, ROAS and lower risk.

Hengxiao Luan Mar 13, 2026

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CPA Network Explained: What It Is, How It Works, and Why Game Publishers Use It

Learn how CPA networks help game publishers drive player acquisition, reduce UA waste, and deliver measurable ROAS for F2P PC games.

Hengxiao Luan Mar 2, 2026

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INSIGHTS FROM THE PWN NETWORK

Posts by Tag

Stop Wasting Ad Spend: How PC F2P Publishers Are Fixing ROAS with Performance Networks

CPM vs. CPC vs. CPA: Where Each Pricing Model Fits in Your PC Game UA Funnel

CPA Network Explained: What It Is, How It Works, and Why Game Publishers Use It

READY TO LEVEL UP YOUR GAME?